Bayport is a property development, civil construction, and landscaping company with experience developing almost everything from townhouses to entire suburbs.
We were engaged to revitalise Bayport's brand to reflect their innovative approach and expansive projects. The new logotype is bold and emphatic, paired with a functional marque representing their two main industry sectors; property development and civil construction.
We art directed an extensive amount of new and engaging imagery to showcase Bayport's projects and capabilities. This involved both land photography and aerial drone videography.
We designed a comprehensive website for Bayport that featured a 360-degree panoramic tool, an interactive project map, as well as newly created film and still work to visually demonstrate their capabilities.
The print work reflects the confident strong blast of blue from the brand colour palette. The brochure format is an expansive double gate fold that demonstates with confidence the impact Bayport has on Victoria’s residential commercial and industrial landscape.
Bayport celebrated their 50th Anniversary in 2019. We designed a set of gift objects that reflect Bayport’s origins as a terrazzo and concrete company. The terrazzo piece represents their history and experience as a solid foundation, while the concrete piece represents their strides upwards and onwards into the future.