Madeleine Blanchfield Architects
Madeleine Blanchfield Architects have a timeless, tactile and understated approach to many of their architectural projects, often with a great appreciation of light and detail. It was important that we reflected the qualities inherent in their work when designing the brand identity. The logotype, drawing from 1960s swiss typography, was carefully customised with bespoke ligatures in the lettering to mimic subtle joinery details. To give a sense of light and air, the stationary is letter-pressed on thick cotton paper with a subtle tone to give a highly tactile feel. The site sign is cut out of an ’m' shape to reinforce the name.